A New Campaign For Indie Game Developers By Huawei

A New Campaign For Indie Game Developers By Huawei

China-based technology giant Huawei has launched a new campaign to attract independent game developers to its app store. The campaign offers various privileges to developers who decide to publish their games on AppGallery. Having had a difficult time with the US ban recently, Huawei continues to suffer from it. The company, which no longer has a chipset division, has to rely on third-party partners to continue selling smartphones. On the part of software, since it is a Linux-based open source software, Android can freely use AOSP.

Support For Independent Developers To Publish Games On AppGallery

Even if that’s the case, Huawei-branded smartphones cannot benefit from any Google application, including the Play Store. For this reason, the company has recently started to give importance to its own app store called AppGallery. AppGallery is a solid competitor to the Play Store, but it still has some shortcomings. In order to promote their own app store, the Chinese manufacturer announced a prize pool of 30,000 euros for independent developers who decide to publish their games on AppGallery.

Huawei wants to direct indie developers to their own market. For this reason, Huawei Ad Platform credits will be given to the developers who decided to publish their applications on AppGallery and were selected among the best 30 games. The new program, whose main aim is to attract the attention of independent game developers, comes with a prize pool of 30 thousand euros, as well as many advantages. These include opportunities such as 85% revenue share in in-app purchases for the first two years, “Indie Game” slot on AppGallery and VIP technical support for the best indie games.

These moves show that Huawei is determined to develop their AppGallery store. The platform apparently gained some grounds after the US ban. It currently has 700 million registered users in more than 170 countries worldwide. However, it has 400 million monthly active users. This makes it the third largest store after Apple and Google.